Sunday, November 11, 2007

Custom Italian Bedding Adorns Equine Motorcoach

(Clarksville, Ind.) – Bella Casa Linens, importers of custom bedding and linens, is dressing the Equine Motorcoach for its American debut. Bella Casa Linens owner Debra Howard’s daughter competes and rides horses with Coach principal, Julie Calzone. Howard is a top interior designer and represents some of the finest bedding and linen manufacturers from Europe.

“I’ve watched Julie and her partners, Tom and Carolyn Stinnett, bring this beautiful horse transport and motorcoach to fruition for America,” said Howard. “I knew that I could add the final touches to the interior with the fine, high-quality European designers I work with in my business. When I presented my ideas to them, they were enthusiastically received. I am honored that they chose my company to outfit this first Coach.”

The interior coloring of the demo Equine Motorcoach is cream and black. The yacht-like interior finishes are upscale and unlike most American motorcoaches and RVs. The queen bed has a chocolate terrace sateen quilt and euro shams with standard 300-thread count sateen in Laguna color with chain stitch embroidery in chocolate. The Italian designer and manufacturer, N. C. Souther, furnished the bedding through Howard.

N. C. Souther Fine Linens entered the U.S. market in 1997. Its parent company Bagni Volpi Noemi is located in the rolling hills outside of Florence, and has been adorning gracious homes since 1926. Using fresh new designs combined with the traditional style, this line is produced in Italy with the utmost care, precision and eye for style. Only the finest cottons and linens are tapped and all items are cut to each order placed. Because of this, Equine Motorcoach, through Howard can customize the product to the customer’s needs.

While the line can have a more contemporary feel, the embroidery has become a key ingredient in the structure of the design. These embroideries are hand guided by machine, a Tuscan tradition. Customers can choose from more traditional embroidery to a bolder style, select the color of their choice and apply it to any of the solid fabrics we have available.

Howard chose a Bella silk aqua throw by Fino Lino on the second bed to accompany N.C. Souther. She brought the color of aqua to the ivory quilted bed to carry that color throughout the Coach. The second bed has a coverlet and euro shams in Avorio Cortina Design Euros by N. C. Souther. Two silk aqua euros by Fino Lino with the Lerici pattern complete the bed.

As presenting sponsor of the 2007 Rolex/USEF National Show Jumping Championship CSI*** in Wellington, Florida, Equine Motorcoach developers plan to debut the American version of the popular European rig December 5-9 at the National Horse show as part of their official horse transport vehicle status with the United States Equestrian Federation.